Andalucía Lab participates in this Round Table. We will be talking about the ToT Lab and the development of knowledge for destinations in order to make them data-driven; and of the MED community, which aims at capitalizing on the generated knowledge.
Tourism of Tomorrow Lab is the department of NECSTouR which delivers services based on data to Premium members. The goal is to solve specific and real problems hand in hand with DMOs´ Technicians and to share learnings between the members of the net.
The department is hosted in Andalucía Lab, Marbella, and managed by this Region with the support of Lapland.
What are the policies and good practices implemented by the European regions thanks to interregional cooperation and the use of Community resources? We will find out together with NECSTouR, the network of European regions committed to economic, social and environmental sustainability through tourism.
In this international panel, the positive impact of the projects implemented by the network will be discussed, with a particular focus on digitization and data, sustainability, redevelopment of marginal areas, and more.